January episode of online video market pulse survey
The January episode of SVoD pulse only in Media and Marketing Poland. What is the position of each service? Is buying a subscription to SVoD a good idea for a Christmas gift? Let’s read!
Repairing white goods is better than buying new, as long as it makes financial sense. Zymetria carried out a study on behalf of Whirlpool (“Attitudes and behaviour of users of large household appliances – the road to sustainability through service and innovation”) which looked at the topic of repairing household appliances. On the one hand, Poles are open to repairing broken appliances, but on the other hand, a major barrier is the potential cost of such a repair, which should not exceed 1/4 of the value of the appliance. Read more at Dziennik