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Author: Svitlana Yashchuk

Media spotlight on our latest Polish people mood report

The results of our latest, and tenth, social mood tracking report have attracted media attention. Learn about the current moods of Polish men and women through the articles on msn and Investing.com. Dive into

New quality in research – AIMI by Zymetria

Fiest in Poland, we are launching AI video&voice moderated interviews, a methodology that is changing the way quantitative and qualitative research is conducted. Artificial intelligence beautifully and naturally talks to respondents from Zymetria’s research

New Vanish advertising campaign

On behalf of Reckitt Benckiser, we conducted a study to test the effectiveness of removing a wide variety of stains using washing powders and Vanish stain remover. The results of this study were showcased

Zymetria – Go Digital’s partner

We are thrilled to announce that Zymetria is joining Go Digital – an inspiring community of entrepreneurial women from all over Poland looking to grow their businesses in the digital world! On 27 June,

January episode of online video market pulse survey

The January episode of SVoD pulse only in Media and Marketing Poland. What is the position of each service? Is buying a subscription to SVoD a good idea for a Christmas gift? Let’s read!

Our Code of Conduct at Zymetria

At Zymetria we expect all employees to exhibit the highest standards of ethical behaviour and abide by our code of conduct. Employees must always: Comply with all applicable laws and regulations; Never engage in

Zymetria at Retail Summit Poland & CEE

Małgorzata Głos moderated a debate on how to meet growing consumer expectations in the area of sustainability at Retail Summit Poland & CEE. Her guests were Małgorzata Żurowska, Impact & Sustainability Lead at Glovo,

First study on the social impact of Swiss franc loans

“Our Struggle for Justice. Freed from the banks” is the title of the book, which includes the results of research conducted by Zymetria among people with franc loans. The vision of a defaulted loan

On the sexual life of menopausal women

Zymetria, commissioned by the Jasnum brand, has prepared a report “Menoapuza is not a pause” from which addresses the topic of sexual activity among menopausal women. It shows that problems with sexual arousal were

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