The results of our study on how and why the attitude towards climate issues is distributed in Polish society and why the snow will not be back any time soon, but also what can
Qual360EU2025 in Berlin is the world’s largest conference for the qualitative research (QUAL) community. Zymetria is represented by Joanna Paśnik, our Head of Qualitative Research, and Weronika Celińska, Senior Consultant and study specialist in
We are happy to announce that three of our partners from Zymetria have joined the group of experts at PTBRiO (Polish Market and Opinion Research Association). Agnieszka Kosicka – head of the quantitative studies
In the last week (13-20.12), 22 publications about Zymetrics and data from our research were published in various media. In what moods are we entering the pre-Christmas period? The final year’s attitudes and greatest
Commissioned by RLG POLSKA and in cooperation with Who Will Save The Planet, we have carried out a qualitative and quantitative study which shows that: – 71% of respondents are ‘confused’ about how the
The latest report from the 9th wave of our tracking of the moods of Polish women and men conducted in November 2024 is now available! The aim of the study is to track changes
We have learned the results of the most recent ranking of research companies on the basis of the PTBRiO/ESOMAR study. We are very pleased that, as we do every year, we ranked highly in
We share with you already the fifth author’s report, supported by numbers and observations, a description of the e-commerce market in Poland and the state of the of the Polish e-shopper’s mind. In the
In the latest issue of MMP, another episode of VOD Pulse based on our research. This time we take a closer look at the habits of the GENZ group. The positive news is that