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Polish women and men shopping

We share with you already the fifth author’s report, supported by numbers and observations, a description of the e-commerce market in Poland and the state of the of the Polish e-shopper’s mind. In the

Joanna Kwiatkowska joins us in October!

We are very pleased, as another Partner Joanna Kwiatkowska has joined us since October. Asia has almost 20 years of experience in the research industry in Poland and abroad (including India), and has worked

October episode of Pulse VOD!

In the latest issue of MMP, another episode of VOD Pulse based on our research. This time we take a closer look at the habits of the GENZ group. The positive news is that

Insummit 2024 – How to win with Neophobia?

In innovation research, there is no love at first sight. Instead, there is Neophobia – or Poles’ fear of novelty. How to research innovation and novelty to do it well at the Insummit Festival

We welcome Kamila and Justyna on board!

We are delighted to announce that Kamila Hernik and Justyna Sawicka have joined Zymetria from September! Kamila – Sociologist, researcher and mixed methods analyst with 20 years of experience. She has conducted research projects

Zymetria a silver partner of INSUMMIT 2024 festival!

At this year’s Insight and Innovation Festival 2024 Insummit Zymetria, as a silver partner of the event, invites you to the expo zone where we will talk about research challenges and dreams in the

New Vanish advertising campaign

On behalf of Reckitt Benckiser, we conducted a study to test the effectiveness of removing a wide variety of stains using washing powders and Vanish stain remover. The results of this study were showcased

Zymetria and Niech Żyją Coalition!

In August, we carried out an extremely important opinion poll on animal hunting. As many as 62% of participants support a ban on hunting all bird species, and as many as 92% of Polish

Civic Cafés with Carlsberg Poland!

Zymetria has recently collaborated with Carlsberg Polska Sp. z o.o. to organise Civic Cafés – innovative social consultations that allow for substantive learning about the opinions of stakeholders/shareholders. This is a great opportunity to

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