Definition, process and results

Assisted Shop Interviews give an in-depth and up-close look at the shopping process taking place at the store shelf or in the online store. We accompany the consumer to the store, – we experience the shopping situation together with him – we participate, observe, buy, recreate, inquire.

With this technique you will learn the key “moments of truth” in the store, identify “opportunities” to break out of the shopping rut, effective tools in the store space (focus on System 1).

Tell us what you need

Send a simple brief telling us about your needs, and we will
create a personalized and comprehensive solution for you.