We are on the Effie Awards 2025 jury!
We are proud to announce that our expertise will co-curate the Effie Awards 2025, as: Barbara Krug is a judge in Group II: Beauty & Care, Medicines & Supplements, and Katarzyna Król is a
We are delighted to announce that Kamila Hernik and Justyna Sawicka have joined Zymetria from September!
Kamila – Sociologist, researcher and mixed methods analyst with 20 years of experience.
She has conducted research projects in education, social policy and labour market, market research in the restaurant and construction industry, UX research, foreign market research, service design in the public sector. She is a speaker at conferences and author of more than 40 publications.
Justyna – Researcher with 20 years of experience in quantitative research, gained at major research agencies (Pentor, TNS, IPSOS).
Mathematician, specialist in research in the area of building and monitoring a brand’s position on the market, segmentation, price research, tracking.
We are proud to announce that our expertise will co-curate the Effie Awards 2025, as: Barbara Krug is a judge in Group II: Beauty & Care, Medicines & Supplements, and Katarzyna Król is a
The report ‘Responsible Business in Poland 2024. Good practices’ released by the Responsible Business Forum – is now available. And in this comprehensive overview of companies’ activities in the area of ESG and sustainable
We are delighted to announce that we will have one more speaker at Insummit 2025 – Festival of Insight and Innovation by PTBRiO! This time, Barbara Krug from Zymetria and Weronika Żołądek from Ringier
We are proud to say that three of our Partners – Kinga Giżycka, Agnieszka Kosicka and Agata Woźniakowska from Zymetria – represented our company at the Insights Innovation Exchange conference in Amsterdam! The two-day
We announce that Iga Cichoń and Katarzyna Król from Zymetria got in with their presentation “Do I buy a BlackOut Box here? Yes – it’s on energisers! How will people in Poland endure the
Zymetria is proud to announce the results of its 2024 carbon footprint calculations (Scope 1, 2, 3). Conducted in accordance with GHG Protocol and ISO 14064-1 standards in collaboration with Envirly by Quantifier, our
We are thrilled to announce a research and expert partnership between Zymetria and the Human Answer Institute (HAI). The Human Answer Institute is a respected think tank specializing in the study and explanation of
Fiest in Poland, we are launching AI video&voice moderated interviews, a methodology that is changing the way quantitative and qualitative research is conducted. Artificial intelligence beautifully and naturally talks to respondents from Zymetria’s research
Our CEO Barbara Krug during OnetImpactDay – AI IN BUSINESS: VERIFICATION will present the results of a study on the approach of Poles to AI carried out by Zymetria for Onet. The speech will
Young people about young people! Congratulations to Karolina Czerniak and Łukasz Wiencek. Our young researchers qualified for Insummit Youth&Beyond with their presentation ‘Pocket Gap – do we teach children that they won’t earn as